Hospitality Brand Experience

Designing Cohesive Guest Experiences Across Print, Digital & In-Store Touchpoints

For hospitality and dining brands within The Seaport ecosystem, I developed customer-facing assets that extended beyond marketing into the guest experience itself. My work included menu systems, promotional materials, gift cards, recipe cards, social content, and print collateral designed to create consistency from discovery through purchase and on-site engagement.

Each piece was crafted to balance operational clarity with brand storytelling, ensuring information remained easy to navigate while reinforcing the personality and atmosphere of the venue.

Scope of Work

• Food and beverage menu design

• Seasonal menu updates and print production

• Gift card and promotional asset design

• Recipe cards and branded take-home materials

• Instagram Story campaigns and social content

• Event collateral and customer-facing printables

• Hospitality marketing and point-of-sale materials